Social-smart RSS- The value of 50-plus Boomer experience.
- How to Make Infographics ‘Social’ With Live Data and Commenting
- How Financial Services Companies Use Content and Social Media for Lead Generation
- How to Use Facebook for a Live Brand Experience
- Social-smart Produces the First Live Dramatic Series on Facebook
- Tapping into social and location value with creative brand experiences
- “Wow”! New Website – New Emphasis on Social Good, CSR & Interactive Performance Art
- How Social Media Impacts Corporate Social Responsibility
- Marketing 2010 eBook – Some End of Year Thoughts
- Introducing Social-smart’s Events Services
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Tag Archives: Social Media
How Financial Services Companies Use Content and Social Media for Lead Generation
Financial services companies are starting to use content and social media for integrated inbound marketing campaigns. Producing content that’s useful to the target audience is key to generating leads. Relevant content is magnetic – it produces registrations and raises website … Continue reading
Tapping into social and location value with creative brand experiences
Hot on the heals of our last blog post are two articles which highlight the importance of creating unique brand experiences. Whether you are a nonprofit that wants to raise volunteerism and fundraising; a company needing a brand makeover; or … Continue reading
Posted in Awareness, Brand experiences, Location marketing, Participatory, Social Media, Social Media Marketing, Social-good experiences, Social-smart Services
Tagged brand community building, community building, Corporate Social Responsibility, creative wow experiences, csr, Events, Experiential, location-based promotions, location-marketing, marketing, publicity, Social Media, Social Media Marketing, Social-good experiences
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How Social Media Impacts Corporate Social Responsibility
I recently wrote about what I saw as the 5 fundamentals of social media and, following a couple of interesting posts this week I am wondering if I should add a sixth – that of Corporate Social Responsibility. In an … Continue reading
Posted in Social Media, Social monitoring
Tagged Corporate Social Responsibility, Social Media
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Marketing 2010 eBook – Some End of Year Thoughts
I’ve seen many expressions regarding how glad people are to see the back end of 2009. I can’t say I blame them – it has been a tough year for many of us. However, 2009 has not been without progress … Continue reading
5 Fundamentals for Companies Looking at Social Media
We are increasingly seeing companies and marketing agencies looking at ways of leveraging social media for themselves or their clients. A lot of companies are both looking at, and asking questions about, how to monitor the conversation, or how to … Continue reading
Posted in Social Media, Social Media Marketing
Tagged fundamentals, Social Media, social strategy
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The Social-smart Social Media Campaign Checklist
Different companies (and agencies) are at different stages of getting a grip on how to effectively implement social media marketing campaigns. It is a new phenomenon to most marketers, and with new technologies coming online almost weekly, it’s a moving … Continue reading
Social-smart offers creative development and design services
Social-smart supports social marketing campaigns with professional creative development, too – from copywriting and video production; to engaging interactive design for microsites, apps, and search ads. See this demo real on YouTube:
Join-the-Conversation and Social Media Marketing
What is Join-the-Conversation as it relates to Social Media Marketing? First of all, this is not a new concept, in October, 2007, Joseph Jaffe published the book “Join the Conversation” and National Public Radio has been using the “Join the … Continue reading
Social-smart: Marketing Communications 